How to become Customer Driven
Customer service is the competitive business battleground of the twenty-first century. This book is a hands-on guide for people who run businesses or work in them.
Author, businessman and Senator Feargal Quinn uses real-life examples from the first two series of RTÉ TV's hit programme, Feargal Quinn's Retail Therapy, as well as valuable experiences gained in his fifty-year career in business, to explain exactly how to do make your business work in good times and bad.
Feargal Quinn set up his first grocery store in competition with his own family, and built Superquinn into a chain employing 5,000 people with an international reputation for customer and staff satisfaction. Elected to Seanad Eireann, he has been a force for change in Ireland all his life.